Factors That Make HANNOVER MESSE 2018 All The More Worthwhile!

HANNOVER MESSE, one of the world’s biggest industrial trade shows, is all set to entice global exhibitors and trade visitors once again. During its five-day run (23-27 April 2018), the show would of course be bustling with activity. With Industrial Supply, Research & Technology, IAMD, Digital Factory and Energy comprising the trade show line-up, and industry trends such as Cobots, Integrated Energy and Lightweight Construction taking the center stage, HANNOVER MESSE 2018 is a show to look forward to.

HANNOVER MESSE 2018 – The Leading Industrial Technology Trade Show

A remarkable visitor base

Did you know that in 2017, HANNOVER MESSE witnessed 225,000 trade visitors in attendance, and as many as 30% of them were not from Germany? Who’s to say there won’t be more of them this year. After all, who would give the industrial sector’s leading business platform a miss? Would you?

Lead generation opportunities

Generating leads and making contacts are two of the main reasons why you would participate in a trade show in the first place, right? That’s exactly what you can do here. Given the fact that nearly 6 million business contacts were made during the previous edition, you can make the most of your participation here. It’s a win-win!

Stronger customer ties

While establishing new connections is important, so is strengthening the ties with the existing customers, who have stood by you all these years. At HANNOVER MESSE, you’d get plenty of opportunities to show that you value them, giving them yet another reason to continue doing business with you.

People who matter

Meeting & greeting is a part and parcel of exhibiting at any trade show. HANNOVER MESSE 2018 would be no different, except for the fact that with three out of four trade visitors here having the authority to make decisions, you’ll be engaging with those who have a say. And did we tell you that the visitors come here with investment plans averaging € 675,000?

The attention you deserve

HANNOVER MESSE 2018 will put you in the spotlight. With an easy-on-the eye booth, you can draw the crowd and tell them your story, creating brand awareness. What could also get you the attention is your participation in the concurrent forums and conferences. Either way, your brand gets noticed.

A new talent pool

HANNOVER MESSE is not just another trade show; it’s also a marketplace, where you could look for skilled employees. Yes, you could very well get the best minds to work for you – whether you are looking for first-time employees, or would rather hire experts and managers, this is the place to be at.

A reality check

Every once in a while, a business should compare itself against the competition and measure the results. Consider HANNOVER MESSE 2018 to be your chance to do just that. Not only would you find out what the competition is up to, but will also get a clear picture of how your own products and services fare.

Global media coverage

When you exhibit at HANNOVER MESSE, you don’t just get noticed in Germany, but gain international recognition. That’s because the show is covered by almost 2500 media representatives from across the globe, whose live feeds are shown in their home countries, giving you the exposure that’s hard to get elsewhere.

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