Love Yoga? Wait Till You Find Out People Are Making Money Out Of It!

Yoga may be practiced for mental and physical health and well-being, but there’s more to this ancient practice than meets the eye. Yes, yoga is all about breath control, meditation and specific body postures, but did you know that it is now also a multi-billion industry? The market for yoga is growing and how. Take the U.S. for example, where the practice seems to have gained a cult following throughout the country, so much so that in 2015, the revenue of the yoga industry amounted to 9.09 billion U.S. dollars in the United States, and is expected to hit a whopping 11.56 billion by 2020.

The number of people learning and practicing yoga is on the rise. No wonder then, yoga classes make up the majority of the industry’s revenue. Pilates and yoga accreditation training and merchandise sales also have their fair share of contribution.

Even Part-Time Instructors Are Laughing All The Way To The Bank

If the reports are anything to go by, fitness instructors make anything between $23 and $31 an hour. However, those with a specialized expertise, specifically yoga, seem to have the upper hand. While a group exercise instructor makes $26.79 hourly, a yoga instructor on the other hand, takes home $31.46 for an hour. Do the math. Even personal trainers are far behind at $24.80/hour.

Yoga Is An Integral Part Of The Wellness Travel Industry

Concepts like yoga cruises, yoga & surf, yoga & detox, yoga & diving, yoga & sports, yoga & wine, yoga & meditation and yoga & ayurveda not only underline the importance of yoga, but are also generating millions of dollars in business. With yoga’s popularity growing with each passing day, these concepts aren’t going anywhere, not anytime soon, more so because those who practice and teach yoga claim to have achieved a new-found balance in their lives, and swear by yoga’s role in giving them strength, dexterity, and mental clarity.

Yoga Has A Bright Future. You Can Have One Too

With 34 percent of Americans likely to practice yoga in the next 12 months, for better flexibility, stress relief, and general fitness, yoga is here to stay. Instructors are not only conducting physical classes, but also streaming sessions online so as to reach more people than they ever could physically. More and more schools are making yoga a part of their curricula, since it makes the kids calmer. So, if you are a yoga instructor or planning to become one soon, you are in for a treat.

We at XS Worldwide, may not see yoga as a business opportunity, but we do believe that yoga should be a regular part of our lives. It is with this belief that on the 21st of June, we’ll be organizing a de-stressing  yoga session at our India Headquarters, in the presence of an experienced instructor. Hopefully, this International Yoga Day will mark the beginning of a new journey for our employees, with a much better work-life balance.

Yoga Is Now Funnier Than Ever. Laugh Your Way To Health!

With the International Yoga Day just around the corner, the ancient practice has been all over the news of late. While yoga is not new per se, it has been redesigned or rather reimagined, at least in some parts of the world. It has a lot of new forms, many of which are quite funny, so to say. Here are the top 5 giggle-worthy trends that have been catching on.

 

Beer Yoga

It is actually a thing. You attend a yoga class that’s more or less similar to every yoga class that you have been to, except that here you also gulp down a bottle or two of beer over the course of the session. What’s even funnier is that you could be asked to attempt to balance the bottle on your head while holding yourself in the instructor’s pose of choice.

Are You Fit Enough for Beer Yoga?

Yoga is already hard enough. In news that appears to be the happy-accident byproduct of a hipster laboratory experiment gone awry, something called “beer yoga” wants to make your exercise routine of choice a little sloppier.

Doga Or Dog Yoga

Dog parlors are a thing of the past. Welcome to the age of DOH’-guh. This one claims to have its own share of advantages: your dog has a better posture, you and your dog get some bonding time, and the poor soul has that once-in-a-lifetime opportunity to socialize. Phew!

Dog yoga classes improve canine posture and behavior, veterinarian says

A New York exercise class is bringing new meaning to the phrase “downward-facing dog.” A Rochester-area veterinarian is teaching a dog-and-human class called doga (DOH’-guh). WOMAN DOING YOGA ON PLANE SPARKS ONLINE DEBATE: NOBODY NEEDS TO SEE PEOPLE FLAILING ABOUT Dr. Danni Shemanski of the Hilton Veterinary Hospital tells WHEC that doga can improve dogs’ posture.

Paddleboard Yoga

It’s not as funny as the others, but does offer you an alternate – a good one for that matter, taking the mundaneness out of your yoga routine. You stand on a paddleboard, and keep yourself balanced and afloat. And yes if do fall, others can have a good laugh at your expense. Just kidding!

10 Reasons You Should Try Yoga On A Stand Up Paddleboard

Is your yoga routine getting a little stale? If you’re looking for a new challenge, yoga on a stand up paddleboard will reinvigorate you and push you to become an even better yogi than you thought possible — all while enjoying the natural splendor of floating on water.

Goat Yoga

This one has a waiting list, and you may not be able to experience it for yourself for a while. Incredible, right? Imagine, these small animals jumping up onto your back as you try to maintain something difficult, like a plank position. A sight for sore eyes. LOL!   

‘Goat yoga’ is a thing – and hundreds are lining up for it

Her goat yoga classes have become so popular, there’s a 1,200-person waiting list that’s growing by the day. The classes are held at Morse’s scenic Oregon farm, where the goats have open access to the guests during their practice. Snuggles are not uncommon, and neither is the occasional upward goat on a downward dog.

Broga®

Been looking for a non-judgmental yoga class, where it’s ok if you can’t touch your toes? Broga’s to your rescue.  It’s a yoga class, specifically for men, especially if you are a bit reluctant to join a class dominated by women. Quite a male chauvinist thing, some might say, but men who swear by it, seem to disagree. In fact, they have done away with the calming chants and soft music, and replaced it with tracks that are more mainstream.

The rise of Broga

If you’re a man who has struggled through yoga class feeling self-conscious next to a woman who can touch her nose to her knees with ease, take heed. A Broga studio may be coming to a city near you. But what is Broga, exactly?

 

These trends may be funny, but they do you some solid good. You keep your phone aside and spend some time breathing and stretching. So they are not all bad. However, those who practice yoga in its true sense might not agree. To each his own. What matters is that you take to yoga in whatever way you can.

We at XS Worldwide, are about to take the plunge. This International Yoga Day, we’ll be conducting a de-stressing yoga session at our India Headquarters, where our employees will hopefully be able to connect with their lighter and subtle self, as they goodbye to stress and anxiety.

It’s a wrap for Eurosatory 2018: Highlights of the last day

eurosatory 2018 trade show

The Unveiling Of A Joint Project

Day 5 at Eurosatory 2018 witnessed the unveiling of the French-German KNDS (Krauss-Maffei Wegmann + Nexter Defense Systems) Group’s highly-awaited first joint project, the, or the European Main Battle Tank. The EMBT is being seen as a short-term response to the operational need of the market for high-intensity battle tanks. KNDS is of the opinion that EMBT shows that their combined skills make it the legitimate & essential industrial actor of the two key French- German future programmes.

A Full-Scale Mock-Up On Display

Yugoimport, a Serbian state-owned intermediary company for the import and export of defense-related equipment, wowed the audience with a full-scale mock-up of the “Strsljen” (Hornet), armed with 12 small-diameter bombs that are under development as of now. Strsljen, a rotary-wing unmanned air vehicle, has been getting a lot of attention of late, especially because of its structure, much of which is constructed from composites. The air vehicle is capable of undertaking both reconnaissance and attack missions, and is equipped with outrigger pylons and an underbelly hardpoint for external stores.

There’s Always A First Time

Eurosatory 2018 also saw the debut of a large number of defence companies, including the Polish company “Concept”. The Bielsko-Biala based company showcased a range of vehicles for special, mechanised and reconnaissance forces, and chose to display two variants (armored and unarmored) of the Dino transport vehicle at the show. The vehicle is said to be a result of the company’s cooperation with Oberaigner Automotive and Mercedes-Benz.

Austria Jumps On The Bandwagon

The BvS 10, which is already deployed by France, Netherlands, Sweden and the UK, will soon arrive in Austria as well. Once it arrives in the country, the BvS 10 all-terrain vehicle (ATV) will be equipped with government furnished equipment, including locally supplied ESL Advanced Information Technology remote controlled weapon station that can be armed with a 7.62mm or 12.7mm machine gun or a 40mm automatic grenade launcher. Other government furnished equipment will include a communications system and a color camera, meant to facilitate 360° situational awareness.

Precision Targeting Takes The Centerstage

With the Turkish defence electronics specialist Aselsan showcasing solutions for precision targeting from tactical aircraft, including Aselpod, an advanced targeting pod, precision targeting became the talking point in no time. The fact that the company has also developed a range of precision-guided munitions may have also contributed in shifting the focus to precision targeting.  

The Numbers Speak For Themselves

1,802 exhibitors from 63 countries, 65.8% of which were international companies; 39 national pavilions; 57,056 international visitors from 153 countries; 227 official delegations from 94 countries and 4 international organizations; 177 VIP experts; 71 conferences; and 641 journalists from all continents.

They call Eurosatory the largest defence and security airshow for a reason!

Bidding Adieu With A Promise To Come Back

With Eurosatory 2018 now over, we’d like to extend our gratitude to everyone for making the show a huge success. Looking forward to Eurosatory 2020 already!

Eurosatory Day 3 & 4: A Quick Refresher

Eurosatory Tradeshow

European Players Team Up

Day 4 reaffirmed Eurosatory’s status of being the perfect ground for business partnerships, with Italy’s Leonardo announcing the inking of a new commercial partnership with Konstrukta Defence, another European player, but from Slovakia. The agreement is said to be along the lines of the objectives of the European PeSCo (Permanent Structured Cooperation) initiative on developing common defence capabilities, and will see the integration of Leonardo’s precision-guided Vulcano ammunition and Konstrukta’s Zuzana 2 155mm/52 calibre artillery system. And not just that, under the terms of the agreement, the companies will jointly market the products globally, while exploring the possibility of further collaboration towards the development of common European defence capabilities.

A Day Of Agreements

Raytheon from the US and Safran, a French multinational aircraft engine, rocket engine, aerospace-component and defense company, signed an MoU at Eurosatory to work together on the development of a new generation of combat vehicle sighting systems. The MoU will see the electro-optical technology from the US company and inertial measurement unit technology from the French major coming together for what’s being dubbed, “the family of forward-looking infrared sights”. The word is that the new systems will see both mid- and long-wave bands at long range.

The Age Of The Drones

Eurosatory has grown to become the world’s leading defence and security show for a reason. The show, which has always been a game changer for defence players all over the world, seems to have worked wonders for DroneShield, an Australia-based counter-drone technology provider. The company announced a major order for its DroneGun Tactical by the MoD of a “major Middle East country allied with Western governments”. With the drone mitigation industry being only a few years old, this one turns out to be a significant achievement for the company. The company said that the $3.2 million deal for 70 units is arguably one-of-its-kind in the industry.

A Solution For Germany’s MALE UAV Needs

Germany’s parliamentary committee has approved a deal with the Israel Aerospace Industries (IAI). The deal, worth a whopping $600 million, covers the lease of Heron TP medium-altitude, long-endurance (MALE) UAVs, and will cater to Germany’s MALE UAV needs, at least for now. If sources are anything to go by, the contract, intended to run for nine years from the latter part of next year, is more of an interim solution, until a four-nation EuroMALE project is ready for service in the mid-2020s.

Keep watching this space for highlights. We’ll bring in new updates as the show unfolds!

Eurosatory Day 2 Highlights: A Sneak Peek

Eurosatory 2018 Exhibition Booth

A Literal Curtain Raising

Rheinmetall, Europe’s foremost supplier of army technology and a longstanding partner of the armed forces, unveiled its new Lynx KF41 infantry fighting vehicle at Eurosatory 2018 in a rather exciting way. They lifted a curtain, quite literally, complete with smoke and 80s rock, grabbing everyone’s attention. The company is said to have set sights on meeting requirements for both European and U.S. future combat vehicles.

A Vehicle That Took Everyone By Surprise

SHERP, an unusual looking vehicle from STREIT, was quite a crowd puller, thanks to its  humongous tires and the surprising things it can do. The vehicle’s gigantic self-inflating tires turn it into a tiny tank that’s capable of floating and swimming. The bulletproof combat all-terrain vehicle delivers amazing off-road performance on the toughest of terrains including slick ice and steep rocky inclines.

There’s Always A First Time

If the reports are anything to go by, the French Army could have its first unmanned vehicle by 2025. This summer, the French Army and the government procurement office will start talks for acquiring a new light armored vehicle, “VBAE”, which if made to be controlled remotely, would be the first unmanned vehicle for the French Army, and is being seen as a replacement for the VBL light vehicle.

A Litmus Test In The Offing?

Day 2 at Eurosatory 2018 saw the head of the European Defence Agency proposing an ideological litmus test for Non-European Union States that vie for funding under the continent’s emerging defense architecture. He proposed that they be judged by their commitment to a common defense enterprise. The idea was pitched in response to a question about how he foresees Britain’s exit from the EU playing out in the defense sector.

CBRNe Events Taking The Centerstage

The CBRNe domain is to be covered by several events at Eurosatory, and day 2 saw a tabletop exercise on CBRNe complex situations, and a CBRNe conference, “State of the CBRNe Threat in the World,” organized by HCFDC.

Keep watching this space for highlights. We’ll bring in new updates as the show unfolds!